Manchester Central is the new name for the Manchester International Conference Centre and GMEX, a combination of conference and exhibition facilities in the heart of Manchester.
Manchester Central used BluePoint in the run up to the Manchester International Festival 2007 and will be using it again in December to promote their pre-Christmas concerts including the Manic Street Preachers and Bloc Party. BluePoint technology helps the venue to transmit multimedia messages directly to the mobile phones of thousands of fans.
“BluePoint has worked extremely well throughout the Festival, giving us the opportunity to notify visitors of other events both at Manchester Central and at different locations around the city.”
Roger Owen / Special Projects Executive / Manchester Central
